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February 02, 2026 ,KUALA LUMPUR, MALAYSIA– Alfa Romeo Malaysia has secured 25 confirmed bookings from enthusiasts and customers since opening orders for its debut models, the Giulia Veloce and Stelvio Veloce, underscoring strong market appetite for the return of the distinctive, driver-focused Italian marque to Malaysia.
A key highlight is the models’ eligibility for duty-free pricing*, presenting a compelling ownership proposition. This advantage offsets the higher duties typically associated with premium imports, while allowing customers to experience Alfa Romeo’s hallmark craftsmanship and performance-driven DNA.
Official Pricing (including local duties and taxes; excluding insurance, registration and other on-the-road charges):
- Alfa Romeo Giulia Veloce: RM 438,800.00
- Alfa Romeo Stelvio Veloce: RM 478,800.00
- Duty-free Pricing* (Langkawi & Labuan Only):
- Alfa Romeo Giulia Veloce: RM 228,800.00
- Alfa Romeo Stelvio Veloce: RM 258,800.00
The pricing reflects more than just the car itself – it represents the craftsmanship, performance, and ownership experience that define Alfa Romeo,” said Dato’ Douglas Cheng- Executive Director, DLSB Partners Sdn Bhd. “As fully imported, Italian-built models, the Giulia and Stelvio Veloce are positioned to deliver an authentic Alfa Romeo experience, supported by our growing service network and long-term commitment to Malaysian customers.”
Authentically Italian in every detail, both complete built-up (CBU) models deliver the full Alfa Romeo experience as intended. From design and engineering to material quality and driving dynamics, this approach underscores Alfa Romeo Malaysia’s commitment to delivering authenticity, craftsmanship, and uncompromised standards from the very first drive.
Supporting the official price announcement is the opening of ‘Casa Alfa Romeo’, the brand’s flagship showroom located at RS-G-1, Rhapsody Square, TREC Kuala Lumpur. Designed as a hub for the Alfisti community, the showroom anchors Alfa Romeo’s experience where sales, aftersales service and spare parts are thoughtfully positioned in close proximity to ensure an effortless ownership experience.
All new Alfa Romeo ownership will be supported with a 5-year or 150,000 km warranty, whichever comes first, reinforcing the marque’s focus on worry-free ownership and customer assurance.
Through this measured and purposeful re-entry, Alfa Romeo Malaysia continues to lay strong foundations built on service excellence, customer trust, and the enduring passion that defines the Alfa Romeo name.
