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MARCH 30,2023,KUALA LUMPUR- Hap Seng Star Kinrara took home the Mercedes-Benz Malaysia Dealer of the Year 2022 award as the most outstanding dealership achieving the highest overall score, at a ceremony held recently.
Mercedes-Benz Malaysia acknowledged the outstanding dealers for their operational excellence in delivering the Best Customer Experience.
The awards ceremony consists of seven awards, with each category showcasing the dealerships’ operational excellence in different areas. These included Best in Customer Services, Best in Financial Services, Best in Business Excellence, Best in Sales, Best in Customer Satisfaction Index (CSI) 5Star Rater, Most Improved Dealer and the most coveted Dealer of the Year 2022.
Sagree Sardien, CEO & President, Mercedes-Benz Malaysia said, “At Mercedes-Benz Malaysia, we place our customers at the heart of everything we do. We are immensely proud of our dealer partners’ unwavering commitment to delivering an exceptional customer experience. Congratulations to all the winners of the Dealer of The Year 2022 awards. As we look to the future, we remain committed to collaborating with our dealer partners to push the boundaries of excellent service and deliver an unparalleled luxury online-to-offline customer experience.”
Harald Behrend, Group COO of Hap Seng Consolidated Berhad and Chief Executive of Hap Seng Automotive Division said, “We are honoured to be named the Dealer of the Year 2022 and it is truly a testament to the commitment the team has put in to deliver the best-in-class retail experience to our valued customers. We are proud of what we have accomplished in 2022 and we will continue to put in our best effort for the years ahead.”
Most Improved Dealer award –NZ Wheels Bangsar/KL Northeast
Best in Financial Services award–NZ Wheels Bangsar/KL Northeast
Best in Sales–Hap Seng Star Melaka
Best in Business Excellence award–Cycle & Carriage N-Juru/Bukit Tengah
Best in Customer Service– Hap Seng Star Setia Alam
Best in Customer Satisfaction Index (CSI) (5 Star Rater).- Hap Seng Star Kota Kinabalu
Mercedes-Benz Malaysia has the largest network in the premium vehicle segment, with 31 authorized dealerships nationwide. The company is committed to providing excellent customer experience and delivering innovative products throughout a customer’s journey.
The awards ceremony highlights Mercedes-Benz Malaysia’s dedication to customer centricity and providing a seamless online to offline luxurious customer experience in sales and services.
