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December 27,2022,KUALA LUMPUR– Sime Darby Auto ConneXion (SDAC), in the spirit of yuletide treated Next-Generation Rangers customers and their families to Christmas-themed activities recently at the first-ever Ford Inner Circle event at the flagship Ford showroom.
“We are grateful to all our loyal customers for their ongoing trust, which inspired us to initiate the Ford Inner Circle. Our desire is to serve them better and deliver next-level customer experiences. All our Next-Generation Ranger, Raptor and Everest customers are automatically included in this circle and will receive exclusive benefits in addition to deep-dive instructional sessions on their next-gen vehicles,” Turse Zuhair, MD of Sime Darby Auto ConneXion-Ford.
A first-of-its-kind by an automotive brand, Ford Inner Circle is an SDAC-led initiative created exclusively for the Malaysian market. It aims to provide a community-based platform where next-generation Ford owners can gather with family, friends and other like-minded individuals. They will also enjoy various benefits, including invitations to VIP functions and other exclusive events.
More importantly, customers will have access to scheduled familiarisation sessions at a Ford showroom nationwide. These sessions are designed to help them master the high-tech equipment and smart features available so they can maximise the full capability and versatility of their next-generation Ford vehicles.
As part of the Ford Inner Circle, Next-Generation Ford Ranger and Raptor customers will receive a privilege card, which entitles them to a 30 percent discount on their first Ford Ranger Getaway.
An industry-first and also exclusive to Malaysia, Ford Ranger Getaways was created to provide a richer and more immersive experience of what it means to Live the Ranger Life through a series of handpicked local drive and adventure experiences.
Open to all Ranger and Raptor owners, Ford Ranger Getaways covers a multitude of interest categories to cater to customers from all walks of life who desire short local adventures, be it on their own, with family and friends or with other like-minded people.
Each getaway has been thoughtfully curated to showcase the diversity of the Ford Ranger lifestyle – from fun city outings and outdoor or off-road excursions to foodie trails and even being a pilot for a day by flying a plane over Kuala Lumpur City Centre (KLCC). These escapades are on open schedules that can be booked and enjoyed by customers with their Rangers or Raptors at their own leisure.
There are also scheduled one-of-a-kind off-roading training experiences in M4TREC where customers can test the full potential of their Rangers and Raptors.
These getaways will be refreshed from time to time. Since it was launched early this year, SDAC has added five new getaways, including a Tabin Wildlife Safari Adventure and three enchanting island retreats.
Customers can now view the full list of getaways available for January to June 2023, which is already published on the Ford Ranger Getaways page on the SDAC-Ford website. They can also get a head start and make their bookings now to reserve their spots early as slots for each getaway are on a first-come, first-served basis.
