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November 15,2021,Kuala Lumpur-Porsche Cayenne will be locally assembled in Kulim, Malaysia, with an enhanced standard equipment range specified exclusively for the Malaysian market.
This production expansion is the first outside of Europe, firmly its commitment to Malaysia and recognition of the potential for more multi-faceted development in the ASEAN region.
Porsche will further expand its presence in Malaysia, complementing its facilities in Kuala Lumpur and Penang with a fourth dealership in Johor Bahru, which will open by mid-2022.
This expanded retail network complements the recently announced High-Performance Charging network in partnership with Shell, scheduled to be completed within the same timeframe to enable seamless electrified long-distance commuting between Malaysia and Singapore. A further extension of the corridor up to Thailand is planned by 2023
The Cayenne was the original expression of new possibilities for the storied German marque – a courageous sports car with everyday usability, imbued with true Porsche motorsport DNA.
Almost twenty years and three generations on, the iconic Cayenne Sports Utility Vehicle (SUV) elevates its brand-typical performance with functional off-road capabilities, couples an elegant interior with unparalleled comfort, and expresses a robust dynamism that puts it in a class of its own.
“Since its inception, the Cayenne has evolved to become a favourite with Malaysian Porsche fans. It has always held special place in the Porsche family, and we are delighted today to enable countless new possibilities with the Cayenne,” said Christopher Hunter, Chief Executive Officer of Sime Darby Auto Performance (SDAP).
“When Porsche first launched the Cayenne, it opened up a world of possibilities for the brand and our customers. Today, the Cayenne has established itself as the ultimate sports car for five, and it is thus fitting that we unleash a series of new possibilities along with it – possibilities of meeting specific local customer needs, the opportunity for exclusive personalisation, as well as a new paradigm in digital retail,” said Arthur Willmann, Chief Executive Officer of Porsche Asia Pacific.
Driver assistance systems are enhanced with convenient technology features like Comfort Access, a Porsche Communication Management system with full HD 12-inch displays and ParkAssist with front, rear as well as surround views.
Smartphone integration with Apple® CarPlay and other intelligent Porsche Connect services are also featured as standard.
These upgrades combine with other features like Porsche Advanced Cockpit, multifunction sports steering wheel with gearshift paddles and a centre console with Direct Touch Control to make the Cayenne a truly stand-out option in its class.
If customers desire even more exclusivity, they can also opt for the first-ever Porsche Exclusive Manufaktur Package, inspired by the brand’s bespoke customisation programme.
Choosing this option applies a SportDesign Package, enhancing the car’s appearance with a unique front apron and more pronounced wheelarch extensions; other exterior differentiators include darker-tinted headlights and taillights.
Performance is also enhanced with a sports exhaust system featuring unique sport tailpipes and double-tube tailpipe trim for a more commanding presence. At the touch of a button, the exhaust also emits an impressive soundtrack to complement more dynamic driving.
On request, a Carbon interior package can further be applied, changing the finishes on selected areas of the dashboard and door panel to carbon fibre to create a premium yet sporty ambience. A choice of sporty 22-inch rims are also optionally available.
New possibilities are also unleashed on the digital front for Porsche Malaysia, as the brand allows customers to configure and book1) a Cayenne seamlessly online for the first time at mycayenne.online.
Besides personalising their sports car with the optional Porsche Exclusive Manufaktur Package, or with an impressive range of individual Porsche Tequipment items, customers will also be able to configure and order a special Porsche Design watch, available exclusively on this website.
To mark the debut of this first-ever digital ordering platform for Porsche customers in Malaysia, the brand is offering a Porsche Driver’s Selection voucher worth RM 911 for the first 50 orders placed online.
Pre-orders for the updated and enhanced Cayenne start now from RM 550,000. First deliveries are estimated to begin by March 2022.
