October 27, 2020, Subang Jaya – Proton Holdings Bhd, the second largest national carmaker in Malaysia, has launched the Proton X50 with a starting price of RM 79,200.
This is the second model that resulted from the joint development of Proton and its partner Geely.
Just like Proton’s previous SUV, developing the Proton X50 required both Proton and Geely to collaborate on multiple level, working in cross functional teams and also encompassed 1.9 million km of testing on Malaysian roads to adapt to the hot and humid climate, as wella s the unique road conditions here.
Four variants had been introduced, which are the Standard, Executive, Premium and Flagship. All the Proton X50 are produced at the RM 1.2 billion new production line in Tanjung Malim.
Order books for the X50 have started since September 16, 2020, and to date, more than 20,000 bookings have been placed by customers nationwide.
“The amount of public interest for the Proton X50 has been unprecedented, especially during a year that has been affected by external factors. We received inquiries from as far as a year ago and thanks to frequent updates in the media, the level of expectation amongst Malaysian car buyers is high. The onus is therefore on Proton to keep waiting times manageable and to deliver a product that meets the technology, performance and quality expectations of our customers,” said Proton Edar Sdn Bhd chief executive officer Roslan Abdullah in a statement.
All four variants are powered by the 1.5-litre 3-cylinder in-line, 12 valve TGDI (Turbocharged Gasoline Direct Injection) engine, mated to the seven-speed dual clutch transmission with manual mode. The three variants (Standard, Executive and Premium) have an engine output of 148 hp at 5,500 rpm and 226 Nm of torque from 1,500 and 4,000 rpm, while the Flagship variant produces 175 hp at 5,500 rpm and 255 Nm of torque at 1,500 to 4,000 rpm.
The standard equipment available across all variants include the LED projector headlamps with daytime running lights, cruise control with speed limiter, multifunction steering wheel with steering mode selection, drive mode selection, keyless entry with push start button, remote engine start, power windows, N95 cabin filter, rear air vents, voice command infotainment system, usb ports and ISOFIX child seat anchor points.
Depending on variants, other equipment available are the 17-inch or 18-inch alloy wheels, fabric or leather upholstery, 8-inch or 10.25-inch infotainment system, auto headlamps, front LED fog lamps, roof rails, full colour LCD instrument cluster, auto dimming rear view mirror, front welcome lamps, auto air-conditioning system, driver six way power seat, panoramic sunroof, and four or six speakers sound system.
As for the standard safety features available across all variants include the SRS airbags (four for Standard and Executive, six for Premium and Flagship), anti-lock braking system, electronic brake distribution, brake assist, auto brake hold, electronic stability control, traction control system, hill hold assist, hill descent control, rear parking sensors, as well as immobiliser and anti-theft alarm.
There are also the autonomous emergency braking, forward collision warning, adaptive cruise control with stop and go function, intelligent cruise control, lane keep assist, lane departure warning, blind spot warning, intelligent beam control, and auto park assist, available on the Flagship variant.
Meanwhile, the tyre pressure monitoring system and 360 camera are available on the Premium and Flagship variants, while the Standard and Executive variants get the reverse camera. On top of that, there are two front parking sensors for the Executive and Premium variants, while the Flagship variant comes with four parking sensors.
The Proton X50 comes with a 5-year unlimited mileage warranty and a 5-year data package providing 1GB of free data each month. The first 30,000 customers who make a booking before December 31, 2020, will also receive free labour charges for five service appointments, while all customers are offered a range of benefits if they insure their Proton X50 via the Proton premium insurance coverage package.
Proton Commerce Sdn Bhd, the in-house financing company of Proton, offers a low financing interest rate that starts from 2.22 percent to all buyers.
“We are confident customers will be pleased by the specification, price and benefits package offered with the Proton X50. There is a variant to suit every need and budget and we hope that just like the Proton X70, our new SUV will bring new customers to our showrooms,” Roslan said.
There are a total of six colours to choose from for most variants, except for the Standard variant, which only has three choices. The three choices are the Snow White, Amour Silver and Ocean Grey. For the rest of the variants, they have three more colour choices – Jet Grey, Citric Orange and the Passion Red (except for Executive).
The on-the-road prices for the Proton X50, inclusive of the PENJANA sales tax subsidy and only for Peninsular Malaysia are RM 79,200 for the Standard variant, 84,800 for the Executive variant, RM 93,200 for the Premium variant and RM 103,300 for the Flagship variant.