Renault’s Digitalisation Updates

0 0

April 27, 2020, Kuala Lumpur – TC Euro Cars Sdn Bhd, the official franchise holder for Renault vehicles in Malaysia, has announced its new updates to its Renault Subscription plans, Fixed and Switch plans, as well as an insight of its upcoming mobile application, through a virtual media update event.

“The world has changed in this increasingly digital age, reshaping the way we work and play, the way consumers behave and the expectations of customers. Digital transformation is now key for businesses and brands to stay relevant in an even more competitive landscape.

“To stay ahead of the curve, here at TC Euro Cars, we kicked started our transformation journey last year. With the current Covid-19 pandemic and Movement Control Order (MCO), digital-first has been accelerated and we believe we are headed the right direction towards future-proofing our business. We are proud that no other offering in the industry is further ahead in the digital journey than Renault Subscription and Renault E-Store,” said its chief executive officer Wong Hoe Mun in the event.

The company has expanded the Renault Subscription Trial Plan across all Renault showrooms nationwide. It offers the Captur at RM 399, per week. Customers are now allowed to sign up unlimited times as opposed to the previous one-time only offer. The company hopes that the move will help customers who may have had their budgets impacted by the MCO or who are not keen on long-term commitments in this time of uncertainties.

At the same time, TC Euro Cars also adjusted its Renault Subscription Fixed and Switch plans.

The Fixed plan now includes a three-year plan for the Captur and Koleos models. Previously, the three-year plan was offered for the Megane R.S 280 Cup.

While all monthly rates under the Fixed plan are still inclusive of road tax, insurance, regular service cost and an mileage cap of 20,000km, with the new updates, customers can now top up for a total 40,000km, instead of the previous 30,000km option.

As for the Switch plan, the Switch Base plan now offers the Captur Trophy at RM 1,999 per month, and Switch Prime now offers Koleos at RM 3,199 per month. Under the new Prime plan, customers will have two months of Renault family access. Both Switch plans continue to offer all-inclusive costs and flexibility with no mileage cap, wear and tear coverage and the option to cancel at anytime with no penalties.

There are also a list of optional accessories and access, which includes security, solar films, child seats, digital video recorders and Singapore access. For affordability, the cost can be included in the monthly fee across the subscription duration instead of having to pay one lump sum up-front.

“The new norm will require social distancing. Consumers will need their personal transportation more than ever and we believe the revised subscription plans will be more appealing to them,” Wong said.

Customers who choose to subscribe to a new Renault be it the Fixed or Switch plan will enjoy a one-month free subscription. Customers who opt for the Pre-Owned Captur Subscription plan will continue to enjoy 50 percent off the first six month of their subscription fee.

The company also shared a teaser of what is to come for Renault Subscription customers. TC Euro Cars will be launching a new mobile application where customers will be able to manage their subscription vehicle. It has functions like vehicle dashboard, location tracking, lock and unlock, trip history, car sharing, emergency calls and Bluetooth connectivity.

 Renault Subscription customers can expect the mobile application to be available in June, however, the full functionality and launching date will be shared with customers closer to launch date.

Wong added that the company has plans to enhance its model line up.

“We have plans to bring in additional models to complement our existing line-up as well as refreshing our some of our current product range. However, with the pandemic, some of the model introduction timelines have to be reviewed,” Wong expressed.

For more information about Renault in Malaysia, visit www.renault.com.my. 

Happy
Happy
0 %
Sad
Sad
0 %
Excited
Excited
0 %
Sleppy
Sleppy
0 %
Angry
Angry
0 %
Surprise
Surprise
0 %

Average Rating

5 Star
0%
4 Star
0%
3 Star
0%
2 Star
0%
1 Star
0%

Leave a Reply

Your email address will not be published. Required fields are marked *